Hooters just scored a big victory over Buffalo Wild Wings (BWLD)
Hooters just edged its chief competitor, Buffalo Wild Wings.Hooters on Saturday will screen the historic boxing fight between Manny Pacquiao and Floyd Mayweather Jr. at two-thirds of its restaurants,...
View ArticleThe psychological toll of being a Hooters waitress
“Breastaurants” — restaurants that feature scantily clad waitresses — will occasionally appear in the news, whether it’s the biker-gang fight at the Twin Peaks in Waco, Texas, earlier this summer, or...
View ArticlePretty waitresses earn bigger tips — and they have female customers to thank
It's not just those three margaritas compelling you to tip more. It's the person who's bringing you them.A new study published in the Journal of Economic Psychology found waitresses whose customers...
View ArticleThe strange loophole that lets Hooters hire only female servers
If you've been to a Hooters lately, you've probably noticed something about the servers.It's pretty obvious: They're all women. Hooters doesn't hire any men as servers.The practice flies in the face of...
View ArticleWhat it takes to work at Hooters
We talked to some of the famous Hooters girls from the chain's Manhattan location about what it's like to wear the legendary, tight uniform.Produced by Alana Kakoyiannis and Kamelia Angelova....
View ArticleHooters is taking a step back from the ‘breastaurant’ strategy that put it up...
The most iconic breastaurant brand in the US is looking for new ways to drive sales. On Monday, Hooters announced that it is selling party packs of 50 and 100 wings for Super Bowl Sunday. For every...
View ArticlePretty waitresses earn bigger tips — and they have female customers to thank
It's not just those three margaritas compelling you to tip more. It's the person who's bringing you them.A new study published in the Journal of Economic Psychology found waitresses whose customers...
View ArticleA Hooters is serving 'angel shots' to protect women on bad Tinder dates
Bars around the world are serving up a secret code that could help women who feel threatened or uncomfortable on a date. A growing number of bars and restaurants have installed signs in women's...
View ArticleHooters is hiring male servers at its new restaurant
A new Hooter's concept that draws inspiration from fast-casual chains like Chipotle and Panera will have both male and female servers.But if you were hoping to live out your "Magic Mike" fantasies...
View ArticleHere’s a first look at Hooters’ new fast casual restaurant where waiters and...
Hooter's is dressing up for its new restaurant concept. You won't find waitresses in micro-shorts and cleavage-baring tops at Hooter's new fast-casual chain, Hoots, which opened doors Monday in...
View ArticleThis racy 'breastaurant' chain is becoming a major threat to Hooters
A rival is challenging Hooters' position as the top dog in the "breastaurant" business. Twin Peaks is one of the few chains in the sit-down, casual dining business that's actually increasing sales in...
View ArticleMillennials have a new attitude about cleavage that's forcing 'breastaurant'...
Millennials are less interested in breasts than their elders.People from the age of 18 to 24 are 19% less likely to search for breasts on pornographic website Pornhub compared to all other age groups,...
View Article'Psychologically scarred' millennials are killing countless industries from...
Millennials' preferences are killing dozens of industries. There are many complex reasons why millennials' preferences differ from prior generations, including less financial stability and...
View Article'It's about women's rights': Baristas working at 'sexpresso' stands are suing...
Baristas working at "sexpresso" coffee stands are suing for their right to work wearing nothing but barely-there bikinis.On Monday, a group of baristas and one coffee-stand owner filed a lawsuit...
View ArticleWe visited America's most famous 'breastaurant' for the first time — and what...
Hooters is the most famous "breastaurant" in America. As two Hooters dilettantes, we went in expecting to be disappointed. Instead, we found a pleasant atmosphere, good wings — and even some tasty...
View ArticleWe ate dozens of meals at restaurant chains in 2017 — here are the 9 absolute...
We ate dozens of meals at fast-food restaurants in 2017. A couple of the big names came through with strange new menu items that were actually good. A few newcomers wowed us, too, and made our list of...
View ArticleHooters is pivoting to delivery to solve a 'polarizing issue' with the brand
Hooters is exploring new ways to bring in millennial customers.CEO Terry Marks referred to the chain's reputation for having scantily clad servers as a "polarizing issue." He said the chain would be...
View ArticleThe rise and fall of Hooters Air — the airline that lost the 'breastaurant'...
You might not remember it, but at one point Hooters had an airline. Hooters Air launched in 2003, but closed about three years later. The company cited a number of reasons for the airline's failure,...
View ArticleThis racy 'breastaurant' chain is becoming a major threat to Hooters — and it...
As Hooters' sales slump, Twin Peaks is on the rise. The mountain lodge-themed "breastaurant" chain has reported nine quarters of positive comparable sales, with same-store sales growing 5.1% in...
View ArticleWhat Hooters will look like in the future
Hooters has revealed a new, modern design. The restaurant chain is opening its largest location ever at the Las Vegas Palms Casino Resort in May. The restaurant will feature seating for 500 guests, a...
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